KATIE BRODERICK

To celebrate the spirit of independence, Absolut hosted a party toasting America - ‘The Greatest Cocktail in the World'. Guests were transported into a visual spectacle cleverly inspired by the Limited Edition bottle’s red, white and blue design and filled with modern twists on the classic stars and stripes we all know and love. Every touchpoint served as an individual Instagram-ready moment, and guests eagerly took photos throughout the night.